Saunders Robinson Brown Umbrellas

We are always looking to be innovative. We are always looking to be creative with the branded merchandise we help our clients with. Here is a great examples of corporate merchandise, with a twist. Saunders Robinson Brown wanted to do some umbrella’s #standardrequest. We said, well….what about we do them as a double layer. You have two very different colours in your colour pallet... read more

Mike Greer Homes Sublimated Hi-Vis

Why not stand out from the rest!? Mike Greer came to Bright Sparks wanting something different than the normal hi-vis workwear for his team. Meeting compulsory hi-vis standards, we got creative. We decided to mix things up and move away from your standard look. Sublimation allows us to really personalise our products and utilize branding options, and the effect was a set of memorable hi... read more

Top 10 Holiday Parks Colouring-In Postcard

Top 10 Holiday Parks is a family-focused network of accommodation providers around New Zealand. Always looking to enhance the experience a family - and especially children - have when on holiday, they wanted some unique merchandise. We are especially proud of the colouring-in postcard we created. This item ticks all the boxes: low price, engages children, and keeps them busy (if only for 10 ... read more

Fulton Hogan Granite Key Rings

Civil construction company Fulton Hogan approached us when they had a major event coming up. The Fulton Hogan team knew that a memorable gift would make their event that little bit more special, and working together with Bright Sparks, the mission was accomplished. The event was the opening of a new mine, and the delivery was a collection of granite stones from the mine itself. Each guest r... read more

NZSKI Soft Toys

NZSKI is New Zealand’s premier ski resort collection, including Coronet Peak, The Remarkables, and Mount Hutt. With a large number of tourists and local visitors every season, the marketing team at NZSKI were looking for a kiwi-style collectible that is both friendly and marketable to a wide group of people. NZSki, in conjunction with Bright Sparks, developed a pair of very appealing s... read more


WOMAD - World of Music, Arts and Dance The central aim of the internationally-established WOMAD festival is to celebrate the world's many forms of music, arts and dance It was co-founded by Peter Gabriel and festivals have been held in over 27 different countries. Bright Sparks provided WOMAD with a range of creative and colourful merchandise to support the event in New Zealand. The mer... read more

AMI / Crusaders on-field ball promotion

Bright Sparks were briefed to look into any popular on-field activities, for pre-match entertainment at 'home' Crusaders Rugby games. The Zorb-like ball idea was developed after similar balls were used in Europe that season. Bright Sparks secured the manufacturer of such balls. The large two-metre balls were sourced and flown in for branding at local sign-writers. In total 12 balls were... read more

Value Add Campaigns

Firstly, Cadbury and its major brand 'Roses' chocolates were looking at generating added-value for a key promotion period – Mother’s Day. The idea of customising a tin was to make it simple for buyers to purchase a smart gift, including the ever popular Roses range. Cadbury were looking for a gift that would embrace the price point stipulated and the ever important presentatio... read more

Speights "Win your body weight in Gold" Promotion

Speights briefed Bright Sparks to submit a promotion that would embrace the brand values of the beer from the South. The Speights brand at this stage was being promoted as a national brand, but never losing its Southern identity of mateship. It was primarily focused at bulk pack sales. Looking back at the history of the brand offered opportunities related to the central Otago region and ... read more

Out in the Kiwi Bush you really need to

... Look after your feet Ultimate Hikes is a very successful outdoors company based in New Zealand’s action capital – Queenstown. Part of their summer operation is taking keen hikers out to the NZ bush and walking some of the country’s most famous tracks – the Milford and Routeburn Tracks. Also throw in Fiordland and Mount Aspiring National Parks into the mix. Wh... read more

Fisher & Paykel Netball Thunderstix

The classic “problem to solution“ scenario was faced with a very tough brief given by our client - Fisher and Paykel. Fisher and Paykel had an upcoming netball series about to get nationwide television coverage. However the stadium activities were dominated by Vodafone and their 'One Hand' promo device. It was calculated that when cameras panned the crowd, the majority of cove... read more

Ellerslie International Flower Show

For five days each March, Christchurch’s North Hagley Park is home to one of the world’s best flower shows and horticultural events – the Ellerslie International Flower Show. The annual gardening and lifestyle extravaganza attracts a global audience of garden designers, garden lovers and international media, championing the best of garden design, garden trends and new pr... read more